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friend
Lelo, a Swedish company that has been a leader in sex toys and sexual well-being for years now, decided to celebrate its first 20 years by approaching the world of cosmetics with two lipsticks, available in five shades each.
Luka Matutinovic, CMO of Lelo, said that the goal for Lelo is always the same: to improve one’s well-being by taking care of oneself. With its products, the brand aims to inspire people to feel confident, to welcome and fulfill their desires, as in a night of passion, celebrating freedom. The idea was to create lipsticks with comfortable textures and colors to suit everyone.
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Two versions are offered: Lelo Stylo and Lelo Liquid Lipstick, which wrap the lips with 5 shades of color.
With highly pigmented and long-lasting formulations, the lipsticks are suitable for any occasion, day or night.
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LELO Stylo Lipstick s an extra creamy matte lipstick with a herbal infused formula with high emollient and antioxidant power that regenerates the lips making them softer and more voluminous. Thanks to its buttery consistency, it is applied to the lips and gives a touch of intense and lively color. The soft focus effect is non-sticky and non-drying, ensuring long-lasting hold.
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LELO Liquid Lipstick, on the other hand, is a liquid lipstick with a revolutionary formula that combines the best natural ingredients with cutting-edge technology, offering high opacity in a single stroke and long-lasting, without sacrificing comfort and hydration.
The five color shades include: Notorious, One Night Stand, Rebel, Come on OverandScrewed, which express all the energy of the brand.
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